Do buyers get it?
- ✓What your site says you are, and who for
- ✓How that compares with three to five named competitors
- ✓Whether the story explains why it matters, or only lists features
- ✓Your customers’ words against the words on your site
A clear read onwhere you stand.
A two-week, fixed-price diagnostic for B2B companies with complex products. It assesses your positioning, your website and how AI tools describe you, and ends with a ranked list of what to fix first.
- ✦ £950 fixed
- ✦ Two weeks
- ✦ Useful on its own
Which UK companies should we shortlist for this?
Here are a few worth considering:
?Your company
What’s assessed
Three questions, answered with evidence.
Does the site do the explaining?
- ✓Can a buyer find what it does, who it’s for, proof and the next step
- ✓Conversion paths from each main page to an enquiry or demo
- ✓Product-story clarity on the pages that matter most
- ✓Speed, mobile, indexing, structured data, broken links
What do AI tools say?
- ✓Your buyers’ questions, put to ChatGPT, Perplexity, Google’s AI answers and Claude
- ✓Whether you’re mentioned, how you’re described, who’s recommended instead
- ✓Whether AI crawlers can read your site at all
- ✓How consistently your company is described across the web
Yours to keep, whatever you decide next.
Findings report
Plain English, with screenshots and the AI answers quoted word for word.
Ranked roadmap
What to fix first, why, and roughly how big each item is.
Walkthrough call
About an hour going through it together, with time for the hard questions.
Two weeks, start to finish.
- Before
Intake
Your goals, your buyers, the competitors you lose to, and access to analytics if you have it.
- Days 1–5
Assessment
Positioning, website and AI visibility, looked at closely and side by side with competitors.
- Days 6–8
Findings
Everything written up and ranked into a short, ordered roadmap.
- Days 9–10
Walkthrough
We go through it together. The report and roadmap are yours.
Signal Check questions
What is a Signal Check?+
A two-week, fixed-price diagnostic. It looks at your positioning against competitors, your website’s structure, conversion paths and technical health, and what AI tools like ChatGPT and Perplexity say about your category. It ends with a written report, a ranked roadmap and a walkthrough call.
How much does it cost?+
£950, fixed, paid upfront.
Why is the Signal Check paid?+
Because it’s real work with a real result: a report and a roadmap you can act on with or without Flowjoy. It also means any partnership that follows is scoped on evidence rather than guesswork.
Do I have to carry on after the Signal Check?+
No. The report and roadmap are yours and useful on their own. If the roadmap is worth acting on and you want help with it, the Signal Partnership is the next step.
What do you need from us?+
A short intake call about your goals, buyers and the competitors you lose to, plus access to analytics and Search Console if you have them. Anything from sales calls, reviews or support that shows how customers describe you helps too.
